Her Voice Blog

    Marketing to Women Consumers…There’s an app for that!

    Monday, Mar 14, 2011 Kelly Fletcher

    Apps, short for applications, was the word of the year for 2010. According to a recent story on the popular show CBS Sunday Morning, apps are changing the world as we know it. Apps allow us to use our mobile devices as mini-computers and the development of new apps each day acts as a driving force behind tech companies and how they design devices. Now that apps can also be used on tablets and in cars, they really have the potential to saturate our daily experiences.

    Topics:
    smartphone, Marketing to Women, app, smartphone app, Social Media

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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