Passport to Publicity: 6 Tips to Pitching Your Tourism Destination
What the C-Suite Needs to Know About the True Power of Earned Media
In our latest Entrepreneur Leadership Network article, explore the crucial role of earned media in organizational success, highlighting its ability to enhance credibility, reputation and messaging reach. Through debunking common misconceptions and illustrating its impact across the marketing sales funnel, the article urges C-suite members to embrace earned media as a key driver of sustainable growth and brand influence.
The State of Tennessee Tourism in 2024
MsInterPReted: PR Tips from Travel Writers
On this episode of MsInterPReted, Fletcher’s director of media relations, Allison Lester, talks about travel writing, pitching and hosting media tours. Allison has 13 years of journalism experience and organizes media tours for our clients.
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MsinterPReted: Sara Davenport - Burnt Out TV Anchor to Entrepreneur
Topics:
News,
#MsInterPReted,
media relations
MsInterPReted: 2024 Public Relations Obstacles
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MsinterPReted: PR Trends to Leave in the Dust
As 2023 winds down, we are looking ahead to the new year and new strategies. These are some of the common strategies and trends that are outdated or unnecessary.
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MsinterPReted: Hyperlocal Journalism
Jesse Mayshark and Scott Barker are both former journalists who also worked on the public relations side and started a hyper-local news media outlet for the city of Knoxville, called Compass.
Jesse worked as a reporter and editor at the local and national level for 20 years before going into communication for Knoxville Mayor Madeline Rogero in 2011. Jesse worked as the editor of MetroPulse, Knoxville's last AltWeekly. He was a copy editor and freelance music writer for the New York Times, a reporter for the Knoxville News Sentinel and Mountain Press in Sevier County.
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MsInterPReted: Global PR Industry #PRethics Codes
Boost Professional Impact by Mastering the Art of Business Writing
Casey Mank is co-founder of Bold Type and is a Center for Plain Language Board member. She also teaches English at Georgetown University and Virginia Commonwealth University. Casey and her company conduct workshops on writing skills, workplace communication and email etiquette.
Topics:
PR,
#MsInterPReted,
business writing,
Professional writing