Her Voice Blog

    Leading from the Front: A Chat with PRCA’s Francis Ingham (Part 1 of 2)

    Wednesday, Nov 13, 2019 Fletcher Team

    In this special two-part episode of #MsInterPReted, Kelly and Mary Beth welcome their first overseas guest to the podcast… a London-based leader at the helm of the world’s largest membership body of public relations professionals. 

    Topics:
    Fletcher, public relations, #MsInterPReted, PRCA

    Crafting the Entrepreneurial Story: Marcus Hall

    Wednesday, Nov 6, 2019 Fletcher Team

    Marcus Hall’s entrepreneurial journey can be described as anything but conventional.  A visionary of his work and of his desired brand, Marcus worked for years developing Marc Nelson Denim into a widely known and respected name – not only in the Knoxville, Tennessee, area where he grew up, but also as an emerging nameplate in the fashion industry.  But then it all came crashing down in sudden crisis.

    Topics:
    Knoxville, Fletcher, marketing, public relations, Mark Nelson Denim, strategy, Marcus Hall, Crisis

    Ms. InterPReted Episode 7:  Differentiating True PR Strategy From Mere Tactics

    Thursday, Oct 31, 2019 Fletcher Team

    Q4 is “Strategic Planning Season” for many companies and organizations in ramp-up to the next calendar year. Comprehending the drivers of relationship-building success starts with differentiating true PR strategy from mere tactics. 

    Topics:
    Fletcher, marketing strategies, public relations strategies, public relations, kelly fletcher, mary beth west, #MsInterPReted

    Ms. InterPReted Episode 6: The State of Influencer Marketing

    Wednesday, Oct 23, 2019 Fletcher Team

    Mark Weaver started his marketing career as a blogger, photographer and social media influencer in the motorcycle industry.  He moved to Knoxville, TN, from Louisville, KY, where he created digital marketing content for GE Appliances. He has a BA from Purdue University in Communications with Minors in Computer Technology and Organizational Leadership & Supervision. 

    Topics:
    Fletcher, marketing, public relations, influencer marketing, Ms. Interpreted

    Fletcher / West Join Forces with New #MsInterPReted Public Relations Podcast

    Tuesday, Sep 24, 2019 Kelly Fletcher

    With offices in Knoxville and Atlanta, Fletcher Marketing PR announced today the launch of the “MsInterPReted” podcast, a new digital offering from the public relations firm to help demystify PR issues, trends and related topics for strategic communicators as well as executives in other disciplines who wish to grow their businesses or develop their organizations.

    Topics:
    Tips, Public Speaking, Reporting, Communications, MarketingPR, In the News, public relations, influencer, social media, influencer marketing, podcast, kelly fletcher, mary beth west, PR News, Ms. Interpreted

    Violins of Hope: A Public Relations Project That Spreads Goodwill

    Monday, Dec 17, 2018 Sarah Merrell

    The holidays are a time of joy and cheer, and during the “most wonderful time of the year” our team at Fletcher Marketing PR reflects on our clients’ projects that bring goodwill. We’re honored to promote our clients’ good news by raising awareness for their considerable accomplishments like new store openings, expanded product and service offerings or community involvement. In addition to the milestones and developments our clients achieve, we’re also fortunate to work with area nonprofits and charity events that provide a positive impact for the community at large.

    Topics:
    Knoxville, music, education, Violins of Hope, Knoxville Symphony, violins, public relations, goodwill

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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