Her Voice Blog

    #MsInterPReted - Rax Lakhani: PR, Diversity & the International Perspective

    Wednesday, Sep 23, 2020 Fletcher Team

    As the U.S. PR industry approaches Diversity and Inclusion Month in October (which is also Global Diversity Awareness Month), Fletcher PR takes a look at D&I from the international perspective.

    Topics:
    PR, public relations, podcast, kelly fletcher, mary beth west, PR Diversity, #MsInterPReted, PRCA, ethics, Fletcher PR, PRCA Ethics Month, Rax, Lakhani, Power of PR, ethics month

    #MsInterPReted - 19th Amendment at 100: Where are Women Now?

    Wednesday, Aug 26, 2020 Fletcher Team

    It's Women's Equality Day (Aug. 26, 2020)! One-hundred years ago, women earned the right to vote in the U.S., by taking charge, stating their case, taking to the streets over decades, and pushing for the accountability of the vote.

    As ratification of the 19th Amendment to the U.S. Constitution -- giving women the right to vote -- celebrates 100 years and included a significant role for East Tennessee (with one determined mother of a young Tennessee legislator), Kelly and Mary Beth mark the significance of Fletcher Marketing PR's East Tennessee roots, its focus on lending voice to the power of women, and just how much women still confront in seeking equality, 100 years later ... including in the Public Relations industry, which is female-dominated.

    Topics:
    tennessee, marketing, PR, public relations, kelly fletcher, mary beth west, #MsInterPReted, equality, women, 19th Amendment, womens equality day, vote

    #MsInterPReted -Twitter Chat Recap with @Meadepr

    Thursday, Aug 6, 2020 Fletcher Team

    On Wednesday, August 5, #MsInterPReted hosted our monthly Twitter chat. Our guest was Jared Meade (@Meadepr), a senior strategist at @OwensCC, principal with @RayneSGroup and board member of The Museum of Public Relations (@museumofpr) and the topic discussed was #ABetterPRSA. View a recap of the discussion below:

    Topics:
    kelly fletcher, mary beth west, #MsInterPReted, Twitter Chat, Jared Meade

    #MsInterPReted - WATE-TV's Tearsa Smith and Community Journalism

    Wednesday, Aug 5, 2020 Fletcher Team

    Kelly and Mary Beth proudly welcome the powerful energy and insights of Tearsa Smith, Morning Anchor of WATE-TV Channel 6 News -- the ABC affiliate of Knoxville, Tennessee, to "Ms. InterPReted." Tearsa shares her experiences from the front lines of fielding, delivering and managing community news in the Year 2020, a time of massive global chaos at every level ... and how that chaos unfolds in a Middle-America market like East Tennessee, from COVID-19, to racial injustice and demonstrations, to the day-to-day roller-coaster of the newsroom with daily life.

    Topics:
    marketing, PR, Communications, public relations, kelly fletcher, mary beth west, Fletcher PR, Women in journalism, Tearsa Smith, WATE-TV

    #MsInterPReted - Learning, Leading & Coping During Complex Times: Rod Cartwright

    Wednesday, Jul 22, 2020 Fletcher Team

    In this episode focused on learning, leading and coping in *The Year That is 2020 in the PR Profession*, Kelly and Mary Beth welcome Rod Cartwright, a London-based colleague and leader of Rod Cartwright Consulting, who also serves as Deputy Chair of the PRCA's Global COVID-19 Taskforce.

    Topics:
    PR, Communications, public relations, kelly fletcher, mary beth west, PRCA, Women in PR, COVID-19, Fletcher Marketing PR, COVID, Taskforce, Rod Cartwright

    #MsInterPReted Twitter Chat with @abrothanamedCed Recap

    Thursday, Jul 2, 2020 Fletcher Team

    On Wednesday, July 1st, #MsInterPReted hosted our monthly Twitter chat with special guest Cedric Brown, APR, MPRCA (@abrothanamedCed), a thought leader helping bridge the divide between fear & understanding in racial equality. The topic of discussion was 'Moving Past The Fear of #BlackLivesMatter.

    Topics:
    PR, kelly fletcher, mary beth west, PR Diversity, #MsInterPReted, PRCA, Twitter Chat, Cedric Brown, #BLM, #BlackLivesMatter

    #MsInterPReted - PR's Diversity Problem

    Tuesday, Jun 16, 2020 Fletcher Team

    (Recorded June 4, 2020).

    Topics:
    Fletcher, PRSA, reputation, PR, public relations, kelly fletcher, mary beth west, PR Diversity, #MsInterPReted, inclusion, George Floyd, Reputation Dr., workplace, diversity action alliance, Inaction, mike paul, race, DEI, PRSA Foundation

    #MsInterPReted -PR & Crisis at Mach Speed: Lt. Col. Ashley Nickloes

    Friday, May 22, 2020 Fletcher Team

    Tennessee Air National Guard Lt. Col. Ashley Nickloes’ grandfather died as a U.S. military pilot in the Pacific Theater of World War II after running out of fuel on a weather reconnaissance and bombing-raid mission … and his life sacrifice drove his granddaughter’s life-inspiration to become a pilot and – ultimately – a military mid-air refueling mission combat aviator. She shares her story and her leadership tenets, on this special Memorial Day Edition of #MsInterPReted.

    Topics:
    empowering women, gender, leadership, Fletcher, PR, public relations, kelly fletcher, mary beth west, #MsInterPReted, pilot, equality, military, ashely nickloes, memorial day, combat

    #MsInterPReted - Data in the Details: A Better Advocacy Model

    Wednesday, May 13, 2020 Fletcher Team

    How must strategic communicators use data effectively in their communications campaigns, advocacy work and in counsel to senior management?

    Professor Ana Adi of Quadriga University in Berlin, Germany, delves into this topic, with a passion for making our work stronger through the power of the best information and insights.

    Topics:
    gender, Fletcher, marketing, PR, public relations, kelly fletcher, mary beth west, #MsInterPReted, Berlin, womeninpr, data, Quadriga University, Ana Adi, research, metrics

    Ms. InterPReted Episode 7:  Differentiating True PR Strategy From Mere Tactics

    Thursday, Oct 31, 2019 Fletcher Team

    Q4 is “Strategic Planning Season” for many companies and organizations in ramp-up to the next calendar year. Comprehending the drivers of relationship-building success starts with differentiating true PR strategy from mere tactics. 

    Topics:
    Fletcher, marketing strategies, public relations strategies, public relations, kelly fletcher, mary beth west, #MsInterPReted

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

    Subscribe to Email Updates

    250x250 C - Blue Circle Outline@1x-FAC.png