Her Voice Blog

    It’s one Big Orange par-tay, y'all!

    Monday, Jun 15, 2015 Abbigail

    Bobby Maze 3rd Annual Celebrity Weekend featuring Adrian Peterson, Candace Parker, Allen Iverson & Chamique Holdsclaw and more!

    If you're a sports fan or just dig hanging around celebrities, this is THE weekend to hang in Knoxville! Bobby Maze, former professional basketball player and point-guard for the University of Tennessee men’s basketball team during the 2008-09 and 2009-10 seasons is making his way back to good ‘ole Rocky Top to host the 3rd Annual Celebrity Weekend benefiting the Emerald Youth Foundation. Kickball and basketball game tickets are available for purchase online. Kickball tickets are $5, and basketball tickets range from $25 to $75.

    Did we mention that Bobby’s bringing some of famous friends and lots of former VOLS along for the ride? Purchase a ticket and get up close and personal with celebs like Adrian Peterson, Candace Parker, Allen Iverson and Chamique Holdsclaw, while watching them play kickball and shoot hoops to benefit Knoxville’s youth.

    The weekend festivities kick off at the new Emerald Youth Samson Sports Complex on Friday, June 19, with a kickball game starring professional athletes playing against members of the Knoxville Police Department and the Emerald Youth Foundation.

    Things really heat up on Saturday, June 20 at Hardin Valley Academy with two AAU basketball games and a star-studded celebrity basketball match-up to follow.

    It’s going to be one Big Orange Party with after-hours happenings at NV Nightclub and The International. You can even don your white duds Kanye style and hip-hop the night away.

    Maze, who is passionate about mentoring today’s youth, wants to provide children and teenagers with encouragement and opportunities to help them stay active and become leaders in their communities. He is proud that the Celebrity Weekend will benefit Knoxville’s urban youth.

    Kudos, Bobby Maze. You truly put the ROCK in Rocky Top.

    Topics:
    Knoxville, Celebrity, Big Orange, Emerald Youth Foundation, sports, basketball, University of Tennessee, Volunteers, Bobby Maze

    Growth and Advice from Our Spring 2015 Intern, Rebecca Horky

    Monday, Apr 20, 2015 Fletcher Team

    The last four months of my internship at Fletcher has helped shape me into the career woman I’ve been inspired to be. It wasn’t a “Grab six non-fat lattes before you come into work,” internship. It was a get-it-done and do-it-right sort of gig. There’s little time for errors in the world of PR, and that’s something I quickly had to realize.

    Topics:
    Knoxville, Intern, internship, public relations, marketing

    Rock Star Designer Contest: Your Chance to be Discovered

    Wednesday, Apr 8, 2015 Abbigail

    We live in a modern world where the every-man has a chance to taste the proverbial piece of pie. With shows like Shark Tank or America’s Next Top Model, people bare all in front of the nation to prove they have what it takes to be the next big thing. Now, Jewelry Television (JTV) is offering an opportunity for jewelry designers to land their big break.

    Topics:
    Knoxville, contest, Jewelry Television, jewelry

    Andrea Truan Joins Fletcher as Creative Director

    Wednesday, Mar 18, 2015 Kelly Fletcher

    We’re excited to announce that Andrea Truan as joined Fletcher as Creative Director. She brings more than 20 years of art and design experience to the agency, and will grow and lead a full-service creative group.

    Topics:
    Knoxville, Fletcher, tennessee, creative director, graphic design, new hire

    8 mistakes businesses make on social media—Part 2

    Tuesday, Mar 10, 2015 Chris Martin

    In January, I gave a presentation on social media at the Knoxville Chamber of Commerce. Due to the response I got, I thought I would share it on the Fletcher blog. This is part 2; if you missed part 1, be sure to check it out.

    Topics:
    Knoxville Chamber, Knoxville, social networks, advertise, content, Social Media

    First Friday Fundraising

    Tuesday, Mar 3, 2015 Abbigail

    Who doesn’t love a good First Friday event? Join us downtown this Friday, March 6 to help raise funds for “Team Mandy” as Mandy Bradshaw participates in Star 102.1’s Dancing with the Knoxville Stars East Tennessee Children’s Hospital fundraiser.

    Topics:
    Knoxville, Dancing with the Stars, Jewelry Television, East Tennessee Children's Hospital, First Friday, Star 102.1, Mandy Bradshaw

    In Social Media, Timing is Everything.

    Thursday, Feb 26, 2015 Abbigail

    Social media is everywhere. There’s no escaping it. You fall down the stairs in the library, and in five minutes the video is posted on Facebook (and tagged, of course). You meet your favorite musician and forget how to spell your name (or maybe that’s just me), and the whole 140-character tale enters the Twitter-sphere within seconds. Your date night outfit is on FLEEK, and naturally the selfie is prepped and primed for Instagram perfection.

    Topics:
    Knoxville, Blogging, Facebook, bloggers, social network, twitter, Social Media, LinkedIn

    8 mistakes businesses make on social media—Part 1

    Wednesday, Jan 28, 2015 Chris Martin

    I recently gave a presentation on social media at the Knoxville Chamber of Commerce. Due to the response I got and considering the amount of work that went into putting the presentation together, I thought others might find this information useful as a blog. Since it’s a bit long, I’m going to split this into three parts.

    Topics:
    Knoxville, business, social media strategies, Knoxville Chamber of Commerce, social media mistakes, marketing, Social Media

    What Not to Wear on Market Square

    Wednesday, Jun 5, 2013 Cheryl Ball

    Summer brings out our creative nature. Gone are the dark, heavy clothes of winter and here to stay are the bright, fun fashions of summer. And summer has definitely arrived! I know this because of the apparel choices that have recently emerged on Market Square.

    Topics:
    Knoxville, Marketing to Women, Cheryl Ball, Market Square Fun

    Eat Play Live Tackles Food Access in Knox County

    Wednesday, Apr 24, 2013 Cheryl Ball

    At FletcherPR, we are so excited to be working with the Knox County Health Department. One project we are right in the middle of is addressing how leadership, environment and business all impact our overall community health.

    Topics:
    Knoxville, Philanthropy, Her Happenings, Marketing to Women, Cheryl Ball

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about how to improve your marketing efforts when it comes to: 

    • Marketing to Women
    • Content Marketing
    • Public Relations
    • Social Media
    • Blogging
    • And Other Marketing-related Topics

    Subscribe to Email Updates

    Posts by Topic

    see all