Her Voice Blog

    #Ms. InterPReted Season 3: Memorable Moments

    Friday, Feb 12, 2021 Fletcher Team

    In the Season 3 Wrap-Up of the #MsInterPReted Podcast, Kelly Fletcher and Mary Beth West embark on a New Year in 2021 with a look back to highlights of recent guests:

    MINUTE 6:38 / Rod Cartwright, FRSA, FPRCA: Rod shared insights of the PRCA's COVID-19 Taskforce and his other insights on the state of the industry and how the PRCA is helping lead the way.

    MINUTE 12:26 / Tearsa Smith, Anchor / WATE-TV Ch. 6 Knoxville: Tearsa shared how community journalism and its coverage of race / equality / justice issues are so important for helping citizens know and understand the authentic, real experiences of all people, of all diverse backgrounds.

    MINUTE 20:00 / Kelly and Mary Beth talked about Mary Beth's struggle with PRSA (the U.S.-based PR industry association) and issues of how women who ask tough questions are treated... particularly in the face of being a bona fide Whistleblower of organizational wrongdoing.

    MINUTE 31:45 / Patricia Nash and Jennifer Evans: Patricia Nash Designs Founder / CEO Patricia Nash (on the podcast with her daughter, COO Jennifer Evans) gave candid commentary on what the COVID-19 pandemic has meant to her business, in navigating the crisis -- and what her definition of *nimble leadership* is all about.

    MINUTE 36:00 / Rax Lakhani, CMPRCA: Rax provided a razor-sharp analysis of the Diversity & Inclusion issue, from the international perspective, as head of the PRCA Diversity Network. His on-point, empathetic, pro-business approach advocated for important action steps all PR professionals should take, to make D&I a reality.

    MINUTE 39:00 / Sarah Merrell -- VP, Fletcher Marketing PR (and Instagram Social Media Influencer): Sarah talked about realities of media relations and influencer work in today's COVID environment, particularly with pressures faced right now by newsrooms.

    MINUTE 42:50 / Dr. Candace White: This chat invited Dr. White to share her well-studied observations and concerns about non-disclosures inherent to the digital communications / social media platform environment.

    Join Kelly and Mary Beth throughout 2021, with new episodes of #MsInterPReted to launch Season 4, upcoming!

    Topics:
    University of Tennessee, Social Media, public relations, podcast, Ms. Interpreted, #MsInterPReted, Women in PR, ethics, Rod Cartwright, Tearsa Smith, Patricia Nash, Candace White, Sarah Merrell, Rax Lakhani

    #MsInterPReted - Candace White, PhD: Social Media & Surveillance Capitalism

    Tuesday, Nov 24, 2020 Fletcher Team

    In this gripping conversation about the underbelly of social media outlets' unethical non-disclosures and the larger societal and PR implications, University of Tennessee Public Relations Professor Dr. Candace White discusses her latest published paper in the December 2020 edition of Public Relations Review (co-authored by UT alumnus and Clemson University faculty Brandon Boatwright), "Social media ethics in the data economy: Issues of social responsibility for using Facebook for public relations."

    Topics:
    journalism, Facebook, PRSA, University of Tennessee, twitter, public relations, kelly fletcher, mary beth west, #MsInterPReted, PRCA, PRethics, ethics, data, Fletcher PR, Candace White, UT, CCI, Dorsey, Biden/Harris, code of ethics, consumer protection, Trump, Zuckerberg, congress, privacy, privacypolicy, consumer, regulation

    #MsInterPReted - Rax Lakhani: PR, Diversity & the International Perspective

    Wednesday, Sep 23, 2020 Fletcher Team

    As the U.S. PR industry approaches Diversity and Inclusion Month in October (which is also Global Diversity Awareness Month), Fletcher PR takes a look at D&I from the international perspective.

    Topics:
    PR, public relations, podcast, kelly fletcher, mary beth west, PR Diversity, #MsInterPReted, PRCA, ethics, Fletcher PR, PRCA Ethics Month, Rax, Lakhani, Power of PR, ethics month

    #MsInterPReted Twitter Chat with @laurafromaura Recap

    Friday, Feb 28, 2020 Fletcher Team

    On Wednesday, February 26, #MsInterPReted hosted our monthly twitter chat. Our guest was @laurafromaura Laura Sutherland, the leader and founder of @ThePRFest and the topic was "Advocating for Ethical PR."

    Topics:
    PR, #MsInterPReted, PRCA, PRethics, EthicsMatter, ethics, EthicsAdvocate, Laura Sutherland, ThePRFest

    #MsInterPReted -PR, Metrics, and Nudge Theory: Shayoni Lynn

    Wednesday, Feb 19, 2020 Fletcher Team

    #MsInterPReted welcomes another guest from “across the pond” in the U.K., Shayoni Lynn, FCIPR, CM-PRCA, of Lynn PR, based in Wales – an industry expert in data-management and insight-driven communications, strategic stakeholder engagement, measurement and evaluation.

    Born in India, Shay holds Associate Lecturer status at Cardiff University and shares membership with Kelly and Mary Beth in the Public Relations and Communications Association (PRCA-UK) – in which Shay is spearheading ethics initiatives in 2020 for PRCA’s PR Council.

    Shay’s expertise spans numerous behavioral-science topics, including the emerging area of “nudge” communications. Shay is also a regular speaker at industry events in Europe. Last year, Shay was recognized in the WalesOnline “35 under 35” list of top young business and professional women in Wales. Early in 2020, Shay’s firm, Lynn PR, was named “One to Watch in 2020” by PRWeek UK.

    Topics:
    marketing, PR, public relations, #MsInterPReted, PRCA, PRethics, EthicsMatter, LynnPR, Shayoni Lynn, Wales, Cardiff, Nudge, ethics, UK, nudgetheory

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    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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