Her Voice Blog

    Calming visual chaos with effective graphic design

    Monday, Sep 19, 2016 Andrea Truan

    Consumers are inundated with images on a daily basis, making it difficult to differentiate what’s valuable information and what isn’t. As creative director, it is my job to create images (photo, graphics and/or illustrations) that grab attention and convey a message. Here are some very particular questions that I keep in mind when I design.

    Topics:
    image, art, graphic design, Creativity, visual communication

    Social Media Meets the Met

    Friday, Feb 18, 2011 Kelly Fletcher

    For almost 150 years, the Metropolitan Museum of Art has been at the forefront of American art museums, establishing itself as a leader in the museum world. Arguably the most recognized art museum in this country, it has seen its share of leadership come and go, most recently with Thomas Campbell in his third year at the helm as director. Campbell is making waves at the museum in more ways than one, but one important development he is responsible for bringing about is the establishment of a greater virtual presence for the Met.

    Topics:
    public relations, Her Voice, Metropolitan Museum of Art, FletcherPR, art, virtual experience, marketing, NYC, museum

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about how to improve your marketing efforts when it comes to: 

    • Marketing to Women
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    • Social Media
    • Blogging
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