Her Voice Blog

    #MsInterPReted Twitter Chat with @EllaMinty Recap

    Thursday, Jan 30, 2020 Fletcher Team

    On Wednesday, January 29th, #MsInterPReted launched our first Twitter chat. Our guest was Ella Minty, founder of the U.K.-based #PowerAndInfluence online PR community, and the topic discussed was "Women Driving Thought-Leadership," which focused on how women can drive thought-leadership conversations that are clearly heard, accurately understood and given fair consideration in the marketplace of ideas.

    View the recap of our Q&A below:

    Topics:
    women in leadership, Fletcher, PR, podcast, #MsInterPReted, thought-leadership, Women in PR, PowerandInfluence, Twitter Chat

    #MsInterPReted Explores Reaching the Big ‘L’ in #LGBT: How Marketers Keep Getting it Wrong

    Wednesday, Jan 22, 2020 Fletcher Team

    Long-time Atlanta radio personality and LGBT trailblazer Melissa Carter shares her life journey as well as her insights about reaching the lesbian segment (and lesbian sub-segments) of the LGBT market, as well as why proper audience segmentation and research of this widely misunderstood community should never be underestimated.

    Topics:
    Fletcher, PR, diversity marketing, public relations, podcast, #MsInterPReted, LGBT, Lesbian, Diversity, MarketingToWomen, PRdiversity

    Direct Sales: Why Entrepreneurial Women are the Driving Force

    Wednesday, Jan 8, 2020 Fletcher Team

    Topics:
    Fletcher, PR, public relations, Ms. Interpreted, #MsInterPReted, DirectSelling, Bonvera

    Ms. InterPReted:  Season 1 Memorable Moments

    Wednesday, Dec 18, 2019 Fletcher Team

    With year-end of 2019 closing in, Kelly and Mary Beth conclude Season 1 of #MsInterPReted for the calendar year with a look back at some of the most memorable moments, guests, interviews, laughs, revelations -- and even a few tear-jerkers -- from the podcast's kick-off of Episodes 1-13. Revisit compelling interviews with guests as well as Kelly's and Mary Beth's top picks of their own best-practice discussions and insights.

    Topics:
    Fletcher, marketing, marketing strategies, PR, public relations, podcast, Ms. Interpreted, PRethics, Season 1

    PR & Entrepreneurship:  Managing Stress & Burnout

    Wednesday, Dec 11, 2019 Fletcher Team

    Few careers offer the dynamic, exciting day-to-day work diversity, fast pace and intellectual stimulation as the public relations field. But alongside the adrenaline rush also comes PR's dubious honor of being ranked consistently as one of the most high-stress careers ... and the impact can take a real toll on both agency entrepreneurs and the larger PR workforce alike. To compound the issue further, openly discussing the issue has -- for decades -- been an unspoken taboo . . . but finally, this compounding factor is starting to change.

    Topics:
    PR, public relations, podcast, Stress, Self-care, Burnout, work-life balance

    The PoweR of Strategic Charitable Giving: Mike McClamroch

    Wednesday, Dec 4, 2019 Fletcher Team

    Topics:
    Philanthropy, Fletcher, Charitable Giving, public relations, Ms. Interpreted, ETFoundation

    Cartoons, Creativity & Courage: Editorial Cartoonist Marshall Ramsey

    Wednesday, Nov 27, 2019 Fletcher Team

    In this special Thanksgiving holiday episode, "Ms. InterPReted" hosts two-time Pulitzer Prize nominated editorial cartoonist and editor at-large of Mississippi Today, Marshall Ramsey, to share his creative process as well as the poignant experiences of both his childhood and career that have contributed to nearly three decades as -- now -- one of only some dozen editorial cartoonists currently working in the United States. A sidebar: Marshall is a cousin of #MsInterPReted Co-Host Mary Beth West's husband (as well as cousin to the family's other famous media celebrity, "Financial Peace" author and radio host / media expert, Dave Ramsey).

    Topics:
    Fletcher, creative inspiration, Creativity, Ms. Interpreted, Barbara Bush, Bush Family, George H.W. Bush, Cartoonist, Editorial Cartoonist, Marshall Ramsey, Courage, Charlie Daniel, Bush Presidential Library, 9/11

    Part 2 - Leading PR From The Front: A Conversation with PRCA-UK's Director General, Francis Ingham

    Wednesday, Nov 20, 2019 Fletcher Team

    In Episode 10 (Part 2 of 2) of this interview with PRCA Director General Francis Ingham, Francis explains the tough realities – and shocking repercussions – of taking a stand in the Bell-Pottinger ethics-violation case in 2017. 

    Topics:
    Fletcher, #MsInterPReted, PRCA, PRethics

    Leading from the Front: A Chat with PRCA’s Francis Ingham (Part 1 of 2)

    Wednesday, Nov 13, 2019 Fletcher Team

    In this special two-part episode of #MsInterPReted, Kelly and Mary Beth welcome their first overseas guest to the podcast… a London-based leader at the helm of the world’s largest membership body of public relations professionals. 

    Topics:
    Fletcher, public relations, #MsInterPReted, PRCA

    Crafting the Entrepreneurial Story: Marcus Hall

    Wednesday, Nov 6, 2019 Fletcher Team

    Marcus Hall’s entrepreneurial journey can be described as anything but conventional.  A visionary of his work and of his desired brand, Marcus worked for years developing Marc Nelson Denim into a widely known and respected name – not only in the Knoxville, Tennessee, area where he grew up, but also as an emerging nameplate in the fashion industry.  But then it all came crashing down in sudden crisis.

    Topics:
    Knoxville, Fletcher, marketing, public relations, Mark Nelson Denim, strategy, Marcus Hall, Crisis

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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