Her Voice Blog

    Marketing to Women: Silicon Beach Babes


    Everyone is familiar with Silicon Valley in the San Francisco Bay Area (think Pinterest or Klout), but what about Silicon Alley in New York and Silicon Beach in Los Angeles?

    In the age of marketing to women, the latest group of tech startup founders happen to all be female. Last month the Los Angeles area held its first Silicon Beach Fest, an inaugural festival organized by its tech community to celebrate tech, entertainment and startups. Many of these women attended the Silicon Beach Fest to share their startup success stories at the first panel in LA featuring all women founders.

    Here are a few of the women blazing trails in public relations, technology and Silicon Beach:

    Jean Chong, founder and president of Starbates- A serial entrepreneur, Chong created a company that delivered B2B services to restaurants. Her most recent project is Starbates, a platform for restaurants and customers to connect.

    Sarah Pollack, founder of SimplyStylist- Style expert and experienced public relations professional, Pollack built SimplyStylist to help educate fashion and style enthusiasts by connecting them with style experts.

    Stacy McCoy, CEO and co-founder of Give To Get Jobs- This social impact strategist began an informational hub for jobs in the for-profit sector with a social and/or environmental mission, Give To Get Jobs.

    This inspiring bunch of women is proof that hard work pays off and gender shouldn’t prohibit you from achieving your dreams. This Forbes article lists the rest of the female entrepreneurs to watch. To read the complete article, click here.

    FletcherPR is a national communications firm that specializes in reaching women through the power of media. Headquartered in Knoxville, TN with staff in Nashville & Los Angeles, we are a full-service agency providing strategic public relations, social media and marketing communications services to our clients throughout the U.S.

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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