Her Voice Blog

    Influencer Marketing is the New Black

    Depositphotos_135842066_m-2015.jpg

    Smart brands have discovered the power of influencer marketing. While they may not have given up on telling their own stories, businesses are trusting digital personalities to tout their products and services, because consumers are tuning out traditional advertising.

    Read more about how to partner with the experts among us in my Knoxville News Sentinel/USA Today Network - Tennessee column.

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    MarketingPR

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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