Her Voice Blog

    Her Happenings: Baseball's 1st Ladies Night

    Baseball is known as our country's 'national pastime' and on this day in history, the New York Giants (now in San Francisco) took a giant step forward for women: hosting the first ever Ladies Night at the Polo Grounds where they played. This event, which took place in 1883, offered free admission to ladies as a way of encouraging them to attend a game. In recent years, professional athletics have come back around and are recognizing the important role their female fans play, but there was definitely a lengthy period in which sports were just for men. We think it's pretty cool that all the way back in 1883, marketing to women was a smart move!

    related: 3 Reasons Why Smart Women Love Baseball via Jezebel

    image via Flickr Creative Commons

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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