Her Voice Blog

    Sarah Merrell

    Recent Posts

    Intern Position Description

    Tuesday, May 31, 2022 Sarah Merrell

    Reports to: Vice President Client Service & Operations Status: Regular Part-Time
    15-20 hours per week
    Pay ranges from $15-$18 hour
    Objective: To provide support to internal teams and assist with client service.
    Accountabilities:
    • To model behavior that demonstrates a positive commitment to fellow Fletcher employees,
    clients and the community.
    • To promote respect for and appreciation of all individuals, traditions and lifestyles.
    • To demonstrate and promote a climate of courtesy and professionalism toward all.
    Responsibilities:
    • Writing and editing press releases, blogs and various other content
    • Utilization of Meltwater media database for research and media contact list development
    • Research journalists and pitch story angles
    • Track and report on pitching progress and results
    • Social media content development (Facebook, Instagram, Twitter, LinkedIn)
    • Research on a wide variety of topics
    • Event management and support
    • File management and organization for cloud storage
    • Assists with monthly client reporting compiling metrics and analytics into digestible reports
    • Manages weekly workflow and tracks time on software management platform
    • Other duties as assigned
    Qualification Requirements:
    • Minimum of 3rd year student (seniors or graduate students preferred) in related field (PR,
    communications, journalism)
    • Previous agency or in-house PR intern experience preferred
    • Demonstrated writing skills for diverse media (press releases, blogs, promotional copy)
    • Direct social media experience
    • Website content management experience preferred
    • Fluent with Microsoft Office Suite. Knowledge of media databases, Sprout, Basecamp and
    FreshBooks preferred (but will train)
    • High attention to detail
    • Strong multi-tasking capabilities
    • Ability to work both independently on a virtual team

    Should I Stay or Should I Go: What keeps employees

    Monday, Nov 22, 2021 Sarah Merrell

    As the Great Resignation continues at a record-breaking pace, I see people all around me jumping ship for better opportunities, higher pay, more benefits or improved work/life balance. I’m well aware that ample job openings are out there—perhaps offering something marginally more desirable—yet I stay. The Great Resignation may be making headlines but the story that isn’t being told as frequently is the “why” behind those of us who have remained. I suppose you could call us the “Lesser Retained.” For businesses, it’s critical to understand what motivates employees to stay just as much as a recruitment strategy and to incorporate it into internal communications. But first I’ll share the reasons why I felt compelled to remain in my role.

    Topics:
    empowered women, PR, Communications, Burnout, workplace, Fletcher PR, Big Quit

    Ms. InterPReted Episode 4 - Tennessee Tourism PR: It's All That & A Sip of Whiskey

    Wednesday, Oct 9, 2019 Sarah Merrell

     

    Topics:
    podcast, kelly fletcher, mary beth west, PR News, Ms. Interpreted, whiskey, tourism, Grains & Grits

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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