Her Voice Blog

    Mary Beth West, MPRCA

    With more than 25 years of public relations management experience, Mary Beth West, MPRCA, serves as senior strategist at Fletcher Marketing PR. She can be followed on Twitter, @marybethwest, and contacted via e-mail, at mbwest@fletchermarketingpr.com.

    Recent Posts

    MsInterPReted: Global PR Industry #PRethics Codes

    Friday, Sep 29, 2023 Mary Beth West, MPRCA
    Fletcher Marketing PR Senior Strategist, Mary Beth West commissioned new worldwide ethics code research through her work on the PRCA Global Ethics Council.

    Brand Stands on Roe v. Wade:  Crucial or Fatal?

    Tuesday, May 31, 2022 Mary Beth West, MPRCA

    With the possible repeal of Roe v. Wade in the headlines, Mary Beth West and Kelly Fletcher talk about public relations strategies for businesses considering weighing in on this episode of Ms. InterPReted

    There seems to now be a high-level consumer expectation that corporations take a stand on issues and also consumer criticism if your corporate brand is remaining silent.

    Topics:
    brand, #MsInterPReted, abortion

    The Big Quit: A “Fixable” Wake-Up Call for Employers

    Thursday, Nov 4, 2021 Mary Beth West, MPRCA

    This week, Knoxville NBC affiliate WBIR-TV (Twitter: @WBIR) launched a multi-part series detailing “The Big Quit” – an employee-transition phenomenon confronting employers in the United States and abroad.

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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