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    Kelly Fletcher

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    #MsInterPReted Episode 3: Marketing to Women with CEO Kelly Fletcher

    Thursday, Oct 3, 2019 Kelly Fletcher

     

    Transcript:

    Topics:
    podcast, kelly fletcher, mary beth west, Ms. Interpreted, PR Diversity

    Fletcher / West Join Forces with New #MsInterPReted Public Relations Podcast

    Tuesday, Sep 24, 2019 Kelly Fletcher

    With offices in Knoxville and Atlanta, Fletcher Marketing PR announced today the launch of the “MsInterPReted” podcast, a new digital offering from the public relations firm to help demystify PR issues, trends and related topics for strategic communicators as well as executives in other disciplines who wish to grow their businesses or develop their organizations.

    Topics:
    Tips, Public Speaking, Reporting, Communications, MarketingPR, In the News, public relations, influencer, social media, influencer marketing, podcast, kelly fletcher, mary beth west, PR News, Ms. Interpreted

    The Kate Spade Tragedy and Why Female Entrepreneurs Should Pay Attention

    Thursday, Jun 7, 2018 Kelly Fletcher

     

    To say I love the Kate Spade brand would be an understatement. I’ve carried the Kelly-Green tote I purchased in Charleston as a briefcase for the past 3 years and can’t give it up despite the tattered straps.

    Topics:
    business, women entrepreneurs, #KateSpade, success

    #PressforProgress- International Women's Day 2018

    Thursday, Mar 8, 2018 Kelly Fletcher

    At Fletcher, we are passionate about helping women grow and achieve. We are a group of strong women who advocate for other women as the cornerstone of our culture.

    Topics:
    International Women's Day, pressforprogress, international womens day 2018

    Mary Beth West Sells Public Relations Firm to Fletcher Marketing PR

    Tuesday, Jan 16, 2018 Kelly Fletcher

    I could not be more honored to take the helm for Mary Beth West. She is not only an amazing public relations professional that I have learned much from over the years; she is also a dear and trusted friend. Mary Beth, I know I have some big high heels to fill and I’m so glad we’re going to have the opportunity to work together in a new way. You are simply the best.

    Topics:
    Fletcher, Communications, MarketingPR, In the News

    It's Not All Lip Gloss and Boob Jobs - Misconceptions about marketing to women

    Wednesday, Dec 13, 2017 Kelly Fletcher

    When I meet people and explain that our company specializes in marketing to women, I can often see the wheels turning. The next question usually goes something like, “Oh yeah? So, you work with retailers and fashion/beauty companies?”

    Building Trust with Millennial Moms: 5 Takeaways from M2Moms®

    Tuesday, Oct 10, 2017 Kelly Fletcher

    She’s connected, empowered, confident and tech savvy.

    I had the pleasure of serving on an expert panel with four very impressive marketers at M2Moms®, the Marketing to Moms Conference in New York City last week. Moderated by Jen Shap, agency business development lead for Google, each of us pinpointed an element of building trust with millennial moms that is resonating positively in our daily work.

    Topics:
    Marketing to Women, MarketingPR, Fletcher Features

    Now Trending with Millennial Moms

    Tuesday, Aug 15, 2017 Kelly Fletcher

    Did you know that approximately 9,000 babies per day are born to U.S. Millennial parents? It’s no wonder marketers are dying to capture her projected $200 billion in spending power, according to babycenter.com. Here are a few pointers to help get you started on your journey to reaching her. She can be a tough nut to crack.  

    Topics:
    Marketing to Women, MarketingPR

    Three Myths About Millennial Moms

    Thursday, Jun 22, 2017 Kelly Fletcher

    What’s the big deal about Millennial Moms anyway? According to babycenter, there are nine million of them in the U.S., and they yield about $170-200 billion in spending power. Millennial Moms are a big deal.  

    Topics:
    Marketing to Women, MarketingPR

    Travel Economy: Three Ways to Reach Female Customers

    Tuesday, Mar 14, 2017 Kelly Fletcher

    Tourism is so important to the Tennessee economy, yet we could do better when it comes to attracting niche groups of women with big bucks to spend. 

    Topics:
    Marketing to Women, MarketingPR

    Her Voice

    The Fletcher Blog

    This is Her Voice, the Fletcher blog. Here you can find posts about marketing, public relations, recent news and other marketing-related topics. Our blog is written to help inform, advise and analyze.

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